Value Hard to Recognize

With sales opportunities scarce, many solution providers are seeking lead-ins to move product and pitch services.

According to CRN research, peripherals offer fertile ground for sales to small businesses. In these times of economic uncertainty and tight IT budgets, businesses of all sizes are looking for devices to boost worker productivity and reduce costs without revamping entire systems.

Small businesses, which often operate in highly competitive product niches, are particularly eager to gain any edge they can find over their competitors.

Fast Fact: 43 percent of small-business IT executives polled said they view peripherals spending as a high priority in the coming months.